Brightwire policies
Cookie Policy
Last updated June 26, 2026
This Cookie Policy explains how Brightwire uses cookies and similar technologies on its website. It explains what cookies are, why they are used, and how you can control them.
Cookies may be set by Brightwire or by third-party services that support analytics, advertising, newsletter tools, embedded media, or affiliate attribution.
1. What are cookies?
Cookies are small text files placed on your browser or device when you visit a website. They can store identifiers, preferences, settings, and information about how a website is used.
Similar technologies, such as pixels, tags, local storage, SDKs, and device identifiers, can perform related functions. In this policy, "cookies" includes those similar technologies where applicable.
2. Why Brightwire uses cookies
Brightwire uses cookies to:
- Keep the website working reliably and securely.
- Remember preferences and cookie choices where available.
- Understand which pages are visited and how the website performs.
- Measure newsletters, forms, advertising, and affiliate links.
- Show advertising and content that may be more relevant to visitors.
- Detect abuse, troubleshoot errors, and improve Brightwire.
3. How to manage cookies
Where required, Brightwire will ask for your consent before setting non-essential cookies. You can change or withdraw consent through cookie settings if that control is available on the website.
You can also block or delete cookies in your browser. The exact steps depend on your browser version, but current instructions are usually available from Chrome, Firefox, Microsoft Edge, and Safari.
Blocking all cookies may affect website features, embedded media, newsletter forms, advertising, and preference controls.
4. Cookies Brightwire may use
The exact cookies may change as Brightwire's tools, advertising partners, and analytics settings change. Common categories include the following:
| Name | Category | Purpose | Duration | Provider |
|---|---|---|---|---|
| cookie-consent | Strictly necessary | Stores your cookie choices and helps the site respect them. | Up to 12 months | Brightwire or consent provider |
| session and security identifiers | Strictly necessary | Keeps the website operating, protects forms, and helps prevent abuse. | Session or shorter | Brightwire or hosting providers |
| preference identifiers | Functional | Remembers interface choices, language choices, and similar preferences when enabled. | Session to 12 months | Brightwire |
| _ga and _ga_* | Performance | Measures visits, page views, and usage patterns so Brightwire can understand and improve the website. | Up to 2 years | Google Analytics, if enabled |
| _gcl_au and Google ad identifiers | Advertising | Supports ad delivery, measurement, frequency capping, and advertising experiments. | Varies by provider | Google AdSense or Google advertising services, if enabled |
| affiliate attribution identifiers | Advertising | Helps identify when a visitor clicks a partner link or completes a related purchase. | Varies by partner | Affiliate or advertising partners |
| embedded media identifiers | Functional or advertising | Allows embedded videos and media to work and may measure viewing or privacy settings. | Varies by provider | YouTube or other embedded media providers, if used |
5. Analytics
Brightwire may use analytics providers, including Google Analytics, to understand visits, traffic sources, reading behavior, and site performance. Analytics providers may process information such as page URLs, browser information, approximate location, device information, and interaction events.
You can learn more about Google's privacy practices at policies.google.com/privacy. Google also provides a Google Analytics opt-out browser add-on.
6. Advertising and affiliate technologies
Brightwire may use Google AdSense, affiliate links, sponsored links, or similar advertising tools. These services may set cookies to deliver ads, measure campaign performance, limit ad repetition, detect fraud, or attribute a click or purchase to Brightwire.
Advertising partners may combine information collected on Brightwire with information from other websites or apps, subject to their own privacy policies and consent requirements.
7. Changes to this policy
Brightwire may update this Cookie Policy to reflect changes in technology, law, partners, or website features. The latest version will be posted on this page with an updated date.
8. Contact
If you have questions about this Cookie Policy, please use the contact link published on Brightwire or any support address made available by the website operator.